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Signs You’re Over-Exfoliating

Over-exfoliating can actually lead to big issues like heightened sensitivity, irritation, and inflammation, so it’s super important to only do it in moderation and listen to what your skin needs.

How to Repair Your Moisture Barrier

You might already know that maintaining a strong moisture barrier is crucial to your skin’s overall health. But do you know what exactly the moisture barrier does, or, more importantly, how to fix yours if it’s out of whack?

Why You Need a Clay Mask In Your Routine

The Superclay Purify + Clear Power Mask is the first of its kind to tackle congestion, gently exfoliate, and visibly minimize pores in tandem with soothing and moisturizing dry and sensitive skin.

The Best Skincare for Teens

If you haven’t already experienced the calming ritual of a daily skincare routine for yourself, we recommend you hop to itand with haste. It doesn’t have to be complicated. In fact, the younger you are, the simpler your routine can be. 

If I Could Put Time in a (Childproof) Bottle...

Pregnancy is a time you’re really forced to think about your body in a very holistic way, and the way each system impacts another, and long story short, there are a lot of things that negatively impact or have unknown effects on pregnancy. Here's the best skincare for moms.

All About Your Skin Barrier

The skin barrier refers to the outer layer of skin cells which protect you from the outside world. It’s your skin’s first and primary line of defense and it’s job is essentially to keep the bad stuff out and the good stuff in. 

What’s the Difference Between Salicin and Salixin?

While salicylic acid is a highly effective skincare ingredient that chemists will undoubtedly always use in formulating skincare products, there are also some amazing alternatives to the time-tested beta-hydroxy acid (BHA). 

13 Clay Mask Myths to Stop Believing ASAP

It's no secret: clays get a bad rap in skincare, but these ancient ingredients deserve more hype. To ensure you get results, not reactions from every future at-home facial, we tapped everyone from formulators to dermatologists to debunk the biggest clay misconceptions and set the record straight. 

The Benefits of Blue Algae in Skincare

Blue algae is revered for its high nutrient content, sourced for its high volume of antioxidants and minerals, and therefore amazing for all skin types when used in skincare.

What Does Niacinamide Do for Your Skin?

By Lee Phillips, she/her Whether it’s because we’re dealing with maskne, or we know so much more about how to achieve skin health these days, great...

How Does Red Willow Bark Benefit the Skin?

The red willow bark in the Power Mask formula works alongside other powerhouse ingredients, including texture-smoothing niacinamide, prebiotic-rich kombucha, and several types of clay. When combined together, dirt and bacteria simply don’t stand a chance—and as a result, pores are clearer and pimples are minimized.