Each addition to the Youth To The People product lineup aims to be more innovative and sustainable than the last, and Polypeptide-121 Future Cream is the most futuristic drop yet. If its name is any indication, this multitasking moisture cream is the first of its kind at YTTP, from the formulation to the packaging.
At the center of it all is polypeptide-121, a vegan polypeptide chain composed of 180+ amino acids and sustainably bio-designed in California—meaning it takes a fraction of the land, water, and time to create as compared to animal-derived collagen. And when polypeptide-121 teams up with ceramides, tetrapeptides, and plant proteins in the Future Cream, they replenish critical moisture to help visibly firm skin, reduce the look of fine lines and wrinkles, and strengthen skin’s moisture barrier.
Then there’s the packaging of the formula. Glass is central to our packaging at YTTP, but last year we set a goal to make any plastic packaging (like pumps and lids) a minimum of 70% post-consumer recycled (PCR) plastic by the end of 2022.
“PCR means that we’re using plastic content that has been used before. We recycle and repurpose them for our lids, helping to avoid adding new plastic into the waste stream,” says Amanda Meyer, YTTP’s Packaging Development Project Manager. “We’re actively working on converting all of our lids into PCR material. The Future Cream is the first product to launch with a PCR lid.”
All YTTP products are in the process of being transitioned to lids made of 95% PCR plastic. According to Meyer, 57% of all YTTP products will be phased to be packaged with PCR lids by the end of 2022.
“We don’t want to add unnecessary waste into the world, so we’re continuing to use up the virgin plastic we have on hand and phasing into PCR as soon as we run out of the virgin plastic lids,” Meyer explains. “You can expect to gradually see PCR lids added to some of your favorite existing YTTP products very soon!”
